VIZIO Holding Corp. is engaged in delivering entertainment and lifestyle enhancements that make its products the center of the connected home. The Company operates through two segments: Device and Platform+. The Device segment offers a range of smart televisions (TVs) designed to address specific consumer preferences, as well as a portfolio of sound bars that deliver audio experiences. The Platform+ segment consists of SmartCast, its smart TV operating system, which enables its fully integrated entertainment solution, and Inscape, which powers its data intelligence and services. SmartCast delivers an array of content and applications through an interface. It supports various streaming apps, such as Amazon Prime Video, Apple TV+, Disney+, Hulu, Max, Netflix, Paramount+, Peacock, and YouTube TV, and hosts its own free, ad-supported app, WatchFree+. Inscape is its automatic content recognition (ACR) technology, which can identify the content displayed on the screen of its smart TVs.