CNO Financial Group, Inc. is a holding company for a group of insurance companies. The Company develops, markets and administers health insurance, annuity, individual life insurance and other insurance and financial services products. It is focused on serving middle-income pre-retiree and retired Americans. The Company primarily market its insurance products under its three primary brands: Bankers Life, Washington National and Colonial Penn. It markets its products through the Consumer and Worksite Divisions that reflect the customers served by the Company. The Consumer Division serves individual consumers, engaging with them on the phone, virtually, online, face-to-face with agents, or through a combination of sales channels. The Worksite Division focuses on the sale of voluntary benefit life and health insurance products in the workplace for businesses, associations, and other membership groups, interacting with customers at their place of employment and virtually.