The Trade Desk, Inc. offers a self-service, cloud-based ad-buying platform, which enables its clients to plan, manage, optimize and measure data-driven digital advertising campaigns. The Company’s platform allows clients to execute integrated campaigns across ad formats and channels, including video, which includes connected television (CTV), display, audio, digital-out-of-home, native and social, on a multitude of devices, such as computers, mobile devices, televisions and streaming devices. Its platform provides integrated access to a range of omnichannel inventory and data sources, as well as third-party services. Its platform’s integrations with inventory, publishers and data partners provides ad buyers with reach and decision capabilities, and its enterprise application programming interfaces (APIs) enable its clients to customize and expand platform functionality. The Company’s clients are advertising agencies, advertisers and other service providers for agencies or advertisers.