Ask the M8 listed product matrix expansion agency to maintain the “Highly Recommended” rating of Cyrus (601127.SH)

According to an official disclosure, the Wangjie M8, which is positioned as the “flagship SUV for smart home”, will be officially launched in April this year. At that time, Quanjie M8 will join hands with the QQ M9 2025 model, which will be launched this month, to form a highly competitive “trump card group” for Quanjie. The collaborative efforts of these two models will further enrich the product matrix of the relevant brands, and will continue to optimize Cyris' strategic layout in the high-end market.

According to the latest research report by Fangzheng Securities, which leads the domestic brand with average transaction price, is steadily advancing Cyrus's high-end strategy. With the listing of Qinjie M8, Cyrus is expected to open a channel where performance continues to rise and maintain a “highly recommended” rating. At the same time, Ping An Securities Research Report also believes that on the basis of consolidating existing market results, Wangjie M8 will become the key to the company's further profit release in 2025, maintaining the “recommended” rating.

According to the latest data, in the sales list from January 1 to March 2, 2025, the Quanjie M9 had a fault lead of 17,400 units and won the championship in the sales list of luxury SUV models of 500,000 yuan and above. At the same time, the Wenjie M7 also ranked first in sales in the 300,000-400,000 luxury SUV market. The Quanjie M9 and Wenjie M7 models continue to lead in their respective market segments, fully demonstrating the strong market competitiveness of the Wenjie brand.

In the past year, Quanjie achieved remarkable results in the NEV market. According to the data, the new Wenjie M7 delivered nearly 200,000 throughout the year, ranking first in the sales list of new Chinese models; since its launch, the Wenjie M9 has accumulated orders of more than 200,000 units, and has been the top seller of 500,000 luxury models in the Chinese market for 11 consecutive months. Up to now, the cumulative sales volume of Wenjie has exceeded 500,000 units, making it the first domestic independent brand with an average transaction price of over 400,000 yuan.